In Focus
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Latest In Focus Features:
EMERGING PLATFORMS
By Blaise Nutter
Brands should be on the lookout for new ways to get in front of consumers. Here's a sneak peek at some innovative companies that want to make it easier to do just that.
MEDIA PLANNING & BUYING
By Robert Moskowitz
How do you know where to place your ad dollar bets? Industry experts weigh in on which categories, as well as specific sites, give the most for their money.
EMAIL
By David Baker
The standards of how you put value on your email database, how you protect it, and how you build loyalty through relevant communications have evolved. Find out what your campaign is missing.
More in Focus Features:

SEO  |  Wed, 24 Sep 2008
While it's important to know when to bring in the experts to maximize your search engine presence, there's a strong foundation you can lay for yourself using these guidelines and resources.

WEB ANALYTICS  |  Mon, 22 Sep 2008
In the crowded field of web analytics, it's not easy for new companies to break through the clutter. Here are four that the industry should be watching.

WEBSITES  |  Wed, 17 Sep 2008
What makes a site hot? Our industry panel offers up some of their favorite sites from their own portfolios, as well as those they wish they'd done.

WIRELESS  |  Mon, 15 Sep 2008
Our panel of mobile experts reveals what your website needs for a seamless on-the-go experience.

SOCIAL MEDIA  |  Wed, 10 Sep 2008
Discover how Dell, JetBlue, H&R Block and even Obama are leveraging this tool to connect with target audiences.

AD NETWORKS  |  Mon, 08 Sep 2008
As ad networks represent more and more premium inventory, it's time to take a look at common misconceptions and uncover the realities behind them.

AD SERVING  |  Wed, 03 Sep 2008
There's no such thing as smooth sailing when it comes to ad operations, but you can head for calmer waters by preparing for these common obstacles.

WIRELESS  |  Wed, 27 Aug 2008
Find out how brands are leveraging unique iPhone technology for maximum impact and where the opportunities are for brand marketers who want to get into the passionate hands of iPhone users.

TARGETING  |  Mon, 25 Aug 2008
Learn how to get greater returns from your next campaign with these crucial action items for targeting success.

WEBSITES  |  Wed, 20 Aug 2008
Is your brand guilty of these crimes against site design? Industry experts weigh in on sites that missed the online branding mark.