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- 7 steps for launching your email program
- By Spencer Kollas
- Email campaigns aren't as simple as slapping together a message and sending it. Find out what you need to do before you hit the send button.
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- 5 outstanding corporate blogs
- By Chris Baggott
- A good corporate blog is one that helps to achieve the broader goals of the organization. Here are examples of companies that found success with their strategies.
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- Key tools for tracking online trends
- By Michael Estrin
- Staying ahead of the curve isn't easy. But for marketers, the ability to spot trends is more important than ever. Find out what tools and tactics your peers use to stay current.
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- 7 habits of highly effective creative directors
- By Doug Schumacher
- No matter where you are in your creative career, you'll benefit from these words of wisdom from an industry vet.
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- 4 rich media myths worth busting
- By Catherine Spurway
- There are several debates about the value of rich media among all the online alternatives. Find out how brands are reaching new levels of success with this powerful tool for audience engagement.
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Email campaigns aren't as simple as slapping together a message and sending it. Find out what you need to do before you hit the send button.
A simple word-for-word translation of your English-language site won't do your brand any SEO justice. Here are five easy steps that will help your international push exceed expectations.
Facebook is about to launch new settings that let users select who gets access to their private content. Shelly Palmer of MediaBytes thinks this is a feature every Facebook member can embrace.
Marketing is all about forging relationships, both with a brand and among users. See how one company engaged potential customers -- without breaking the bank.
A good corporate blog is one that helps to achieve the broader goals of the organization. Here are examples of companies that found success with their strategies.
Watch as iMedia's marketer on the street hones in on the tricks that will keep communication flowing.