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The benefits of offshoring aren't just limited to the IT world. See if sending your ad production overseas might work for your cost-containment initiatives.
In honor of Mother's Day, iMedia asks marketers how they describe their jobs to their moms.
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Our expert, Spencer Kollas, outlines a strategy for maximizing email deliverability rates.
CraveOnline picks up two hockey properties, plus other interactive industry hires, partnerships, launches and announcements.
Crossword lovers, test your interactive media knowledge with this custom-created puzzle.
A slew of new companies have come out with camera phone-based technology. You snap a photo of a product or promotion and receive information on the item in return. But how viable is this form of mobile marketing?