Graphic display ads served alongside Google search results could soon be a possibility, according to a Bloomberg report.
[Matching graphical-display ads with image searches] "represents a large opportunity, and there's lot of potential for advertising revenue there," Marissa Mayer, a VP at Google, told Bloomberg Radio.
Google didn't announce the plans for the immediate future, but according to Mayer, the search giant is working on the right platform. The display ads may be a strong compliment to Google's image search tool, which so far hasn't seen much success with the text ads used to monetize keyword searches.
Late last month, Google revealed plans to change the way users conduct image searches by allowing its algorithm to index for information in the picture rather than the accompanying text.
Google's decision to explore its display advertising opportunities comes as no surprise given the company's recent completion of its DoubleClick acquisition.