| 17:00 - 19:00 pm |
Registration Opens |
|
| 19:00 - 19:15 pm |
Introduction: Lets Talk About Digital Media
Speaker: Mike Walsh, Author of "The Fourth Estate" &
Founder of the think tank Tomorrow |
|
| 19:15 - 20:00 pm |
Keynote Presentation: Generation Differences in
Hiring & Retaining Talent
Speaker: Peter Sheahan, Generation Y Expert
| |
| 20:00 - 23:00 pm |
Opening Cocktail & Networking Reception |
|
| Tuesday, September 18th: Opening Day |
| 8:30 - 9:10 am |
The Future of Search
Speaker: Guy Gibbs, Head of Agency Relations
& Advertising Sales, Google |
|
| 9:10 - 9:15 am |
Opening Remarks |
|
| 9:15 - 10:00 am |
Keynote Presentation: Competing in a Global World
Speaker: David L. Smith, CEO, Mediasmith |
|
| 10:00 - 10:25 am |
Networking Break |
|
| 10:25 - 11:30 am |
Discussion Roundtables led by our Advisory Board
Topic 1: Choice Modelling
Topic 2: Nurturing & Retaining Talent
Topic 3: Creative for Emerging Platforms
Topic 4: Agency/Client/Publisher Relationship
Topic 5: Online Strategies |
|
| 11:30 - 12:00 pm |
Networking Break |
|
| 12:00 am - 12:30 pm |
Spotlight Presentations:
Showcase 1: Integrated Marketing: How to Make It Work
Speaker: TBD, dgm
Showcase 2: Creative for Emerging Platforms
Speaker: TBD, Eyeblaster
Showcase 3: TBD |
|
| 12:30 - 13:00 pm |
Spotlight Presentations (Repeated) |
|
| 13:00 pm |
Boxed Lunches & Activities |
|
| 19:00 - 19:45 pm |
Cocktail/Networking Reception |
| 19:45 - 21:30 pm |
Dinner and Showcase: "Funniest Ads ever???"
Presenter: Patrick Collister, CEO, Creative-Matters |
|
| 21:30 - 23:30 pm |
After-Dinner Reception |
|
| Wednesday, September 19th |
| 9:00 am |
Welcome Remarks |
|
| 9:15 - 10:15 am |
Innovation in Advertising
Speaker: Peter Williams, Chairman, Deloitte Innovation Council
& CEO of Deloitte Digital |
|
| 10:15 - 11:15 am |
Debate: Creative vs. Media Agency:
Who's responsible for the digital Planning and Strategy
Moderator: Tim Burrowes, Editor, B&T Magazine |
|
| 11:15 - 11:30 am |
Networking Break |
|
| 11:30 - 12:30 pm |
Keynote: The New Rules of Communication
Speaker: Patrick Collister, CEO, Creative-Matters &
Author of the WonReport |
|
| 12:30 - 14:00 pm |
Lunch |
|
| 14:00 - 15:00 pm |
Keynote Session: Traditional & Digital - Unbundled
Speaker: Harold Sogard, Vice Chairman, Goodby Silverstein |
|
| 15:00 - 16:00 pm |
Keynote Session: Key Insights to Consumer Behaviour for Advertisers
Speaker: Neer Korn, Founder & Director, Heartbeat Trends |
|
| 16:00 - 16:15 pm |
Closing Remarks |
|
